Bury Guns Not Kids.

Newtown_postre3 I grew up in a family of creatives.


Here's how the news of the horrific killings in Newtown, CT. made the email rounds through my family:

I sent my last post to my brother Howard, an engineer, entrepreneur businessman, founder of iRocku and a dad.

He forwarded an idea to my first cousin Allen, an advertising executive and CEO, father, grandfather and the creator of the "See Something, Say Something" campaign.

Howard's idea was to create a 'war against guns.'

The next day, Allen's email included this poster (above) and this note: "Howard, Your 'Gun War.' The first shot. I hope it's heard round the world."

Then my son composed and played the music on this video.

Let's keep this message in our hearts this holiday season.


Poster: Korey Kay and Partners